LinkedIn is a social network for professionals that allows them to connect with fellow professionals and companies. It has become essential not only for job seekers and recruiters, but also for companies to find new collaborators or clients. This network is also a great tool to build your personal brand, so you can take advantage of it in many ways.  But how do you know if you are using it properly? Well, you probably already know how important it is to have a clear and attractive profile in which you can show your skills and experience. But do you know how many times you need to post on your profile to get the desired results? Do you know what type of content is best for your profile? In this article, we will tell you about the importance of LinkedIn, and also about the importance of using an API to estimate the data of your posts.

Why is having a LinkedIn profile important?

LinkedIn is the most important professional network in the world, with more than 380 million users and more than 200 million companies around the world. It is a place where you can get in touch with other professionals in your field and learn from them, and where they can learn about your work experience and skills.
It is also a great place to get in touch with companies and recruiters who are looking for candidates with your profile. If you do not have one yet, it’s time to start working on it because it will be very beneficial for you in the future.

What information should I include in my LinkedIn profile?

The first thing to do when creating your profile is to fill out all the fields with your information. This may seem obvious, but many people leave their profiles incomplete or inaccurate. Some people do not realize that this is one of the most important tools for finding work, so they leave their profiles blank or with only basic information.
To achieve good results on LinkedIn, it is essential that your profile is complete and updated regularly. You should include as much information as possible about yourself without going overboard. If you are not sure what information to include, here are some suggestions:

• Your name, contact information (including email address), current position and company, previous positions and companies (including dates), educational background (including degrees), hobbies/interests (these are optional), and any other relevant personal information.

This way, you will be able to show off all your best qualities and stand out from the competition.

How often should I post on my LinkedIn profile?

It’s not enough just to create a profile on LinkedIn. You need to work hard to make sure that it has all the information necessary for people who are looking for candidates in your area of ​​specialization. To achieve this, it’s important that you post regularly on your profile.
The frequency with which you post can depend on many factors, such as how active your connections are or how frequently they visit their profiles. In general terms, we recommend posting at least once a week so that people can see your updates.
But how do you know if you are posting too much or not enough? That’s why we recommend using an API that will help you estimate how much traffic each of your posts gets.

Why would an estimated LinkedIn post data be useful?

If you want to know how much traffic each of your posts gets on LinkedIn, you can use an API like Post Data Estimate API. This will allow you to improve your marketing strategy by seeing which types of content work best on this social network. You can also see which content receives more traffic and use this information to create better posts in the future.
This API will allow you to estimate how much traffic each of your posts gets on LinkedIn by providing just the URL.

To make use of it, you must first:

1- Go to Site Traffic API and simply click on the button “Subscribe for free” to start using the API.
2- After signing up in Zyla API Hub, you’ll be given your personal API key. Using this one-of-a-kind combination of numbers and letters, you’ll be able to use, connect, and manage APIs!
3- Employ the different API endpoints depending on what you are looking for.
4- Once you meet your needed endpoint, make the API call by pressing the button “run” and see the results on your screen.